Welcome to our digital marketing blog! From search engine marketing guides to online store strategy, our posts are packed with jargon-free, actionable advice to help you overcome common digital marketing challenges. Discover what the industry pros are doing to stay ahead with our insider knowledge.
Local businesses and service providers in the UK can benefit from something called the ‘Google Guarantee’—a small green badge attached to their Google My Business profile which tells prospective customers that your business is vetted and trustworthy. Having the Google Guarantee badge can attract higher numbers of genuine leads, leading
Adding your business to Google’s online ecosystem is the first step in improving your search engine optimisation. But adding your business’ listing to Google isn’t enough; you also need to optimise your listing so that your profile is presented for relevant searches. A large part of optimising your business profile
If you’ve ever asked yourself “What is link acquisition?”, your mind is in the right place. This easily implemented strategy shouldn’t be overlooked. Why, you ask? Well, it all goes back to improved search engine rankings, increased traffic and more eyeballs on your website. And gaining backlinks is more cost-effective
Whether you run a bricks-and-mortar business or operate entirely online, it’s critical you understand the importance of Google Reviews. From improving SEO and your ranking on Search Engine Page Results (SERPs), to click-through rate (CTR), customer conversions, and ultimately increasing your revenue, the ‘busy bees’ at beefound have compiled a
Struggling to get your event in front of the right people? We’ve got loads of amazing event promotion ideas to help you boost attendance. With all kinds of digital and physical event marketing techniques to play with, this guide will help you make your next event the ‘bee’s knees’! Skip
The fashion industry is all about catching consumers’ eyes with the latest trends, stylish outfits and practical pieces that meet their needs. Without online visibility, this can’t happen. However much you toil away with refining your products – be they sustainable activewear, prom dresses or subculture-specific garments – if you
You’ve heeded the advice that a good business needs a good website, and have invested in a shiny new site complete with all the necessary pages. It’s linked to your social media and you’re very proud of the new branding and how it speaks to your business values and mission. But
Google local advertising encompasses the range of local ad types and location assets/features available across the apps and platforms that make up Google’s advertising ecosystem. For example, Google Ads can be used by high-street businesses to create local search ads that target Google Search or Google Maps users on mobile
Search for almost any product, service, or business on Google and you’re likely to be presented with a list of advertised links, many of which are accompanied by a rating out of five stars. The rating appears underneath the business’s URL and helps to instil buyer confidence in the prospective
In today’s competitive market, mastering SEO for construction companies and tradesmen is crucial for achieving and maintaining online visibility. With visibility in search engines, comes greater brand awareness, visits to your website and, ultimately, sales. Every webmaster knows there are no overnight successes in SEO. A high-ranking web page has